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Jun 3, 2016

Free Template Every Marketer Needs

FROM THE HUBSPOT MARKETING BLOG ARCHIVES
 
The Social Media Content Calendar Template Every Marketer Needs [Free Template]
 Scrambling for social content is not a new phenomenon. We have meetings. We run late. Things come up. And it's really hard to get any meaningful amount of work done when you have the next social media update looming over your head every 30, 60, or 90 minutes. That's why we created this template. 
social-media-content-calendar.png
Source: http://blog.hubspot.com/blog/

A few years ago, Hubspot created a social media content calendar template to help, which they recently updated to be better, faster, stronger, and just generally prettier. You can fill it in at the same day and time every single week to prep for the following week's social media content. That means when you burst through the office doors at 9 a.m., you won't be in panic mode looking for something to push out to your Facebook fans -- you already took care of that last week.


How to Use the Social Media Calendar to Plan Your Content Schedule

When you open up the social media content calendar template, you'll notice the bottom of the Excel spreadsheet has several different tabs, most of which are dedicated to a specific social network.
The reason you'll want a different worksheet for every social network is simply that every social network is a little bit different. You can't just craft one, single social media update and use it across LinkedIn, Facebook, Twitter, Instagram, Pinterest, and Google+. You can certainly promote the same piece of content across all six of those networks, but that doesn't mean you'll craft your update in the same way for every single one of them. (In fact, you may even want to add additional tabs if you're active on other networks, like Quora or YouTube.)

Download the free social media content calendar template here. Then learn how to use it in this post.


 Watch also this video:

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